Down the rabbit hole tattoo is a home from home; a welcoming, multi award winning studio, located in the center of Gloucester. We aim to make everyone feel comfortable and at ease, at every stage of the tattooing process; whether its your first tattoo or your 20th.

Come in and have a chat with one of our amazing artists. With over 30 years experience collectively and multiple awards between them. They can work along side you, to design an original piece of artwork for you to proudly wear.

We specialise in numerous styles of custom work and cover-ups, including traditional,realism, watercolour, neo traditional, dot-work, illustrative, geometric, black and grey and new school,

We look forward to seeing you soon!

Who We Are


Meet the artists

Emma Willis

  • Instagram

Hi I am Emma. I am the owner here at DTRH.  

I enjoy all styles of tattooing, but I would say I love to tattoo colour realism, dot work and traditional the most.

As an artist, working conventions are one of my yearly highlights. Meeting up with your other friends in the industry old and new, and just generally having a great time making cool tattoos.

Outside of work i enjoy going to festivals and gigs with friends.

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Vicky  Lou

  • Instagram

Hi I am Vicky and I'm the manager at DTRH.

My style of tattooing is quite abstract at times, with heavy influences from mendi patterns. I also enjoy  tattooing black work and  anything popular culture.

My family time is really important to me. With two boys to entertain, we are usually out and about keeping busy. Few nights a week I also do kickboxing .

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Simon Haggett

  • Instagram

Hi I am Simon and iv'e been here at DTRH from the beginning.

My favorite style to tattoo is black and grey. Although I am also quite drawn to traditional and more recently line work.

Outside of work I spend most of my time chilling with my family, and taking my dogs on walks.

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Cal Barwick aka Chez

  • Instagram

Hi I am Cal. I am a full time tattoo artist at DTRH. 

My preferred style of tattooing is blackwork, and anything a bit dark and weird, but also love traditional and Japanese.

Outside of work I enjoy socialising with my friends, going to local gigs, events and festivals.

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Man with Tattoos

Opening Hours

Monday :   10 am - 5 pm

Tuesday / Saturday :   10 am - 6 pm

Sunday:   Closed

Bank holidays open by appointment only.



When sending your tattoo enquiry, please be sure to include the following

  • Full name and contact details

  • A detailed description of your tattoo idea in detail

  • Placement of the tattoo

  • If there's any particular style you would like and if you would like colour or black and grey

  • Approximate size of the tattoo

  • If it's a cover up, re work or a fresh tattoo. Include photos

  • Attach any reference images, art work or tattoos you like to help us understand what you are looking for

  • Preferred artist


Here are a few things to remember when it comes to your appointment

  • When booking an appointment a deposit is required. This deposit is non-refundable

  • Please do not bring more than one person to your appointment, there isn't space in the tattooing area

  • We are an over 18 venue, no children allowed in the tattooing area due to health and safety

  • Make sure before you arrive you are rested, eaten a good meal, have drank plenty of water and have extra with you to last throughout your tattoo

  • Please make sure you are wearing appropriate and comfortable clothing

  • Do NOT drink alcohol the day before or the day of your tattoo

  • Please have ID with you incase it's requested


We get alot of enquiries, so we have complied a list of our most common queries.

I hope these answer most of your questions.


A deposit is required to make an appointment.

Your deposit is still valid if we need to re-arrange your appointment to another day.

All deposits are non refundable.


We are a cash and card business now. 

We also now take deposits via our paypal email 


Vouchers are available from the studio. 

Make someones day!

Vouchers are valid for a year after purchase.

Vouchers once purchased are not refundable for cash.

Where to find us

Down the rabbit hole

21 Worcester street



Plenty of parking

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